View Full Version : NY Times: Calculating the Value of Jeterís Legacy

11-09-2010, 11:47 AM
Interesting piece in the Times regarding upcoming contract negotiations with Derek Jeter:


11-09-2010, 01:48 PM
The Yankees had a lot of empty seats in their stadium this year--including in the playoffs. In fact, they may be forced to adjust their seat pricing strategy downward to remedy that problem.

In their fiscal climate, it will be hard to see paying him an extra $10 million per year to maintain the "Yankee-Jeter" brand.