View Full Version : Coming to a Ballpark Near You — Food Network Branded Sandwiches (GABP)

03-24-2011, 10:43 PM
Coming to a Ballpark Near You — Food Network Branded Sandwiches

The Food Network has partnered with Delaware North Companies Sportservice to launch an innovative concession at eight Major League ballparks around the country this season.

The Red, White & Blue steak sandwich, created in the Food Network kitchen in New York, features Maytag blue cheese and sweet and spicy Peppadew-pepper mayonnaise on a French demi baguette.

The item will be sold in Food Network branded concession areas at the Great American Ballpark (Cincinnati), Progressive Field (Cleveland), Comerica Park (Detroit), Rangers Ballpark in Arlington, Busch Stadium (St. Louis), Miller Park (Milwaukee), Petco Park (San Diego) and Oriole Park at Camden Yards (Baltimore).

The network will also have a steak sandwich topped with local favorites in each of the parks, like in Milwaukee where the sandwich will be topped with a sharp and hoppy beer cheese.

"We are all about the nexus between food and entertainment," said Sergei Kuharsky, the general manager of Food Network's new business enterprises.

While the Food Network has 30 classically trained culinarians who might be working on future stadium concessions, don't fear, it won't go too over the top. A couple years ago, the network partnered with the New York Yankees and served a duck confit pizza in the high end club areas of the stadium. It lasted two weeks.

Michael Baru, the network's director of new business, said the sandwiches will have branded tissue paper, branded napkins and network show slogans, but fans won't be slammed with constant messaging. "The ballgame is the show," Baru said. "We want to feed people good food and have them simply associate our brand with that experience."


03-24-2011, 11:56 PM
I bet that will be pricey.

03-26-2011, 11:19 AM
Here is part of what this article said.


Suite New Menu at GABP

The cost is $395.00, not a bargain by any means, but also not as steep a price as I might have anticipated, given that each package feeds eight people and includes cocktails and beer.

Keep in mind that these new items are available only in suites and are therefore not available to the run-of-the-turnstile fan at GABP. And that’s a shame because the food really is that good. In previous posts over the past two years, Julie and I both have been critical of the food selections at the park, especially after we had positive experiences at other MLB parks. The general concessions menu choices at GABP have improved this season, no question about it, but still fall far short of the hoped-for mark.

03-26-2011, 10:13 PM
Guessing chili is the special item on a Cincinnati sandwich?