The shirt off their backs
You could be in a Reds uniform in no time - your name lettered on back of the jersey and everything. This year, a new heat-application process allows the jerseys to be customized in minutes, yet the letters still look as if they've been arduously stitched on.
The new jersey lettering system works so well, the Reds plan to use it for players, says Don Dierig, general manager of SportsService at Great American Ball Park. He saw the system demonstrated at a Las Vegas trade show last year, and brought it home to Cincinnati.
Fans will be able to buy the customized jerseys during games at a memorabilia stand in Section 119 at the Gap on the north side of GAPB. Dierig says the jerseys should be ready within 20 minutes after ordering. Customized replica jerseys cost $175 for adult sizes and $125 for children. Authentic jerseys cost $325.The Reds open the season at 2:10 p.m. Monday against the Chicago Cubs.