Originally Posted by jnwohio
The new contract will supposedly be for up to 10 years and heavily front loaded on the payments to the Reds to assist Castellini and Co. in rebuilding the organization.
That's an eternity in this rapidly changing media marketplace! I hope the deal on the table is not really for 10 years.
Front-loading is not good, either. The TV contract is one of the club's largest assets on the balance sheet. It represents a steady, dependable infusion of cash, the value of which could easily triple by the end of a decade. A 10-year deal would be like a tight pair of handcuffs in the last 5 years, unless there's significant escalation built in over the course of the decade.
Anyone who has lamented low payrolls and chafes at the notion that the Reds are "small market" should cast a wary eye on a 10-year TV deal.