Re: Samuel Adams: World of Beer
Originally Posted by cincinnati chili
A couple years back, M2 and I toured a microbrewery in South Boston called Harpoon
. They were more than happy, when pressed, to point out that Sammy is brewed in Cincinnati.
They claim that the Sam Adams angle was purely a marketing ploy.
It seems to have worked.
It's a widely held misconception from what I've seen. When I was in Boston for an interview a few months ago, I went to the pub with a few of the other interviewees. One of them (from Kansas) got a sammy and commented on how it was probably fresher considering the location. He was shocked to find out it wasn't brewed in Boston.
What if this wasn't a rhetorical question?
All models are wrong. Some of them are useful.