Originally Posted by medford
That right there sums up one of the reasons why Colin Cowherd, not to mention most sport talk show hosts lose me. First off, I get the point, there's even some validity to it. However, it exposes a major flaw in Colin's idea of how his talk show works. Colin is basically saying that b/c the ratings were lower than elsewhere, there is nothing worth talking about, nothing worth presenting to his audience that might enlighten them just a shade more than they were before they flipped the dial.
Yep, and also Cowherd's show exists only to fill in time and attract advertising dollars. The higher his ratings are, the more $ comes into ESPN coffers. That's what it's all about.
It's not about enlightening or teaching anyone, it's about pandering to your audience. It's really like listening to a local radio talk show from NY (or, Bristol, CT).
Mo and Lance do a good job locally here, for the most part, and they pander to their audience, in a way, and they'd be crazy not to. They're fans of all the Cincinnati teams, at least while they're on the air.
The national dudes are no different, do the same thing, and their target is the population dense east coast. Mike and Mike have become absurd in the morning, all they talk about is the Jets, Patriots, Giants and Eagles.
I'm with you all that go with MLB network, NFL network, etc- they do a much better job of covering the sport in it's entirety.