Originally Posted by lidspinner
Tony and superdude....I dont think attracting us regular fans is what I am getting at....you want to attract the game to the casual sports fan who does not watch baseball or who does not follow it...we follow the game because we love a team and we are fanatics......tons and tons of other people follow the game to follow a player, a player that they feel like they know or a player they like...women in general could not tell you who half the players play for but they can name you certain players and what eye color they have or how they look in a pair of Baseball pants.....to add on to that, there are tons and tons of fans who also just know who the Yankees are or whoever ESPN throws on their highlight reel each night.....
David Stern started marketing his NBA players back when Allen Iverson would show up at every pree conference in a baggy pair of sweats, headphones and a entire entourage of friends....Stern decided that his players needed to become more approachable to the average fan and he felt that was the reason why the average fan kicked the NBA to the curb....here we are 10 years later and the NBA is taking over Baseball in several facets of popularity whereas 10 years ago when Jordan was leaving the game and they had no Magic or Bird, the NBA was fighting against the NHL for ratings and popularity.....David Stern seen a chance to market his players to the housewife and the guy who just picks up the morning paper or who flips on sportscenter at night before they go to bed....he put players in more commercials and he forced them to follow a code of ethics just like football and Baseball.....and look how far the NBA has came since David Stern decided to market his players and put them in a positive light.....
I am not saying Baseball is looked at in a negative light because I think we have passed by the steroid era of haters....but IMO, these players need to be shown in a personable light, something other than them in their uniform hitting bombs or turning double plays.....There are some great stories out there and it seems like Selig is just letting ESPN do what they want, which is fine, but I wish Bud would figure a way to bring the Ryan Brauns and Mike Trouts into our living rooms on tv and show these players off to the world....
How many people outside of the fanatics like us do you think know Albert has a child with down syndrome and Albert dontates hundreds of hours to community service? How many people know Josh Hamiltons battle with hard drugs and how turning to God saved not only his life but his professional career? How many people know that Junior Griff deferred millions just so the Reds could afford to build a winner..or try to build a winner? How many people know that what Miguel Cabrera did this year has not been done forever? Or that Mike Trout could win MVP and ROY in the same year if not for Miggy? These are stories that the general public should get to read and see and its all there for Bud Selig to make it grow......I understand the media has alot to do with it but with MLB having its own network now I would think Bud would have some influence on marketing his players......
Hell, they made a movie about Billy Beane and his moneyball concept and Selig darn near would not even talk about it
Guys, its just food for thought and not meant as a debate....its the offseason and I am so depressed that this is where I am turning my aggression to....its an idea and one that I think will pay dividends for years.
Well...I do not think you are wrong or i am right. Maybe they do need more marketing....I just don't think casual fans of any sport ...I mean if they need to have some commercial shoved in their face to pay attention or to be beat up over the head to watch a game..... there is not much hope for them.
They watch beacuse their friends, family or spouse watches...or it's playing at a sports bar.
In the 70's... The Reds were all over with commercials. Who...but only a Reds fan would want to see Rose's ugly mug on everything form Aqua Velva to a Zenith TV commercial? Jim Palmer and his Hanes. Great way to get the ladies in there right?
I remember Dr. J and Rick Barry were hot items in basketball too. I still was not into basketball though....even with Dr. J, who I loved..... but i did not want to go and watch basketball just beacuse of that.
Football has great commercials with Peyton and Basketball has LeBron. Baseball has Joe Mauer hair commercials. If fans are going to come out i do not think it's for a commercial. It is for a winning team...player or making/breaking records.
I lived in California since 1974 and the only Angel i would ever hear of was Nolan Ryan up until they started winning in 1979...maybe Frank Tanana.
Gene The Cowboy owner was more well known most of his if not all his players.