Originally Posted by smith288
I wonder what purpose an ad of this size woudld serve? None of the fans can see it unless they have binoculars...only the position players and any possible baserunners will see the thing...
Look at the *publicity* it has generated on this forum alone. Now, think of all the baseball forums, all the comic book forums...there's thousands (actually hundreds of thousands) of people right there that now have baseball and Spiderman on their minds if they were only fans of one before this.
Now, ESPN and all the other news outlets...all the towns with MLB teams will have lots of local coverage on the bases.
They have done what they set out to do...create a buzz. The Spiderman folks are spending what? 3-4 million on this ad campaign? TV ads for the last Friends episode are going for $2 million.
All of us talking about this have already given Spiderman and MLB their moneys worth.