I was looking around the internet and came up with this site that shows revenue from 2009 for the Reds.
Shows revenue at $166M for 2009. Then it shows operating income at $17.8M.
I have a business, and my revenue is determined after subtracting operating costs.........soooooo.........that $17.8M has already been subtracted to get to the revenue of $166M.
Cardinals had revenue of $195M. Looking at Cot's baseball contracts, the Cardinals had a team payroll of around $89M in 2009.
Reds had revenue of $166M in 2009, and a team payroll of roughly $74M in 2009.
It makes you wonder why they can't increase payroll more. I mean, the Brewers revenue is $171M, and they had a team payroll in 2010 of $90M.
Winning = fan support. Not based on one season. But consistent winning. I think Castellini expected all the fans to come back in droves after one good season. Now a follow-up mediocre season has put doubt in the minds of the fans again, namely in terms of if management is willing to build a winner.